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PressKing – A PR Tool Worth Looking At
Doesn’t it sometimes seem as if there are so many different PR and social media tools out there that it’s often hard to not only keep track of them all? Never mind trying to figure out what makes the...
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Google’s Improved Online Advertising Metrics Aimed at Brands
Google’s launch of an improved set of metrics aims to make online brand management more effective for advertisers. Announced with fanfare at the Ad Age Digital Conference last week, advertisers are...
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6 Surefire Ways to Learn and Follow Industry Trends
As a marketer, I’ve been tasked with promoting products and services I know nothing about. And that’s how I developed this list of six quick and easy ways to expedite the learning process and follow...
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How to Use Social Listening to Track Clients and Competitors
Social channels aren’t just powerful conversation tools—they provide ample opportunities for social listening, too. And social listening can provide a wealth of information for you, for your clients...
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Mailbox App: Is It Worth The Wait
Our smartphones wouldn’t be nearly as useful (or fun) without apps. Yet it’s not often an app makes as big of a splash as Mailbox (designed for iPhones and Gmail), which proved so popular at launch...
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G+ Soon To Power YouTube Comments
Hot on the heels of Google giving us the capability to embed a Google+ post on a website, the integration of G+ into all of our online lives continues with the latest announcement that the platform...
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10 Favorite Tools For Small Businesses To Rock
One of the biggest challenges for small business owners is knowing which tools or platforms to use that can help them be more effective, more efficient and more profitable. I’ve owned a small business...
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